Ambika Goel - Influencer Management
About the project
Date:
Client:
Ambika Goel
Services:
Content Strategy
Project Details
Developed a content strategy rooted in trending formats and culturally relevant fashion topics to increase discoverability and audience retention across platforms
Identified content pillars aligned with Ambika's personal brand to create a consistent and recognizable aesthetic that appealed specifically to female audiences
Strategically crafted content that highlighted relatable, everyday styling—driving higher engagement and shareability among women viewers
Managed influencer outreach and brand partnership negotiations, positioning Ambika as a strong candidate for paid collaborations by showcasing her growing engagement metrics and audience quality
Pitched and secured brand deals with prominent Canadian and global brands by presenting a compelling media kit backed by measurable audience growth and content performance data
"Ashlesha helped me tell my story better, plan my content and saty consistent. On top of that, she helped me land some really good brand deals. Having a right manager makes such a difference."
Ambika Goel
Fashion Influencer
Results Achieved
44% growth in followers: Grew from 44K to 63.5K—a significant jump driven by consistent, trend-aligned content.
Women Follower Ratio: Increased from 8% to 12.3%, reflecting a more targeted and relevant content approach for female audiences.
Monthly Views: Surpassed 500K+ monthly views, demonstrating strong content reach and discoverability.
Women Viewership: 72.9% of total content views came from women, validating the effectiveness of the content strategy.
Brand Deals Secured: Landed paid partnerships with Temu, Reitmans, Tim Hortons, and Bella Barnette
